Beauty is changing - not only in formulae and design, but conscience.
The new consumer does not simply purchase skincare, he/she purchases values.
A study by the Deloitte India company (2024) suggests that 78% of Indian consumers of beauty prefer environmentally-friendly packaging, and approximately half of them are ready to spend more to get it.
This has prompted major cosmetic companies to go beyond plastic, foam and thermoformed inserts - to something classy, tactile, and sustainable.
Fibre based Packaging Cosmetic inserts by Fibmold come to the rescue there - an alternative of luxurious presentation with an innovative strategy of being planet friendly.
The moulded fibre inserts of Fibmold are made of naturally occurring fibres such as Bagasse Packaging, bamboo and recycled pulp - which are moulded to a precision so as to retain the product safely in place and also to add beauty to it.
They can be used to substitute the traditional plastic or thermocol inserts that were used in:
Each of the inserts has been designed and formed, textured, and coloured to reflect brand aesthetics - providing the customer with an enhanced unboxing experience, as beautiful as it is biodegradable.
Every cosmetic insert of Fibmold is a combination between design engineering and Sustainable Packaging.
Key Attributes:
Precision Fit: Excellent cavity design: Cavity design can be tailored to fit bottles, jars, and vials to the best fit - they do not move or get damaged during transit.
Eco-Friendly Core: The product is made using renewable natural fibres, which means that it is plastic-free, biodegradable, and Compostable Packaging.
Design Flexibility: Comes in different textures and finishes — matte, smooth, natural fibre grain — which means that brands can create an identity without plastics.
Zero-Waste Production: The item is made in the closed-loop plant of Fibmold, where agro-waste feedstock is used with recycled water.
Automation Ready: Fits perfectly with contemporary fmcg packaging and automated filling lines.
Through this innovation, sustainability does not seem rustic anymore, but it seems refined.
Customers of the beauty industry today demand that their packaging be mirrored in the values that are contained in the jar. Fibre based Packaging cosmetic inserts by Fibmold allow the brands to make it very clear that it is innovation that is meant to be used.
a. Elevated Brand Perception
Fibre inserts are provided with a natural and high-end texture that boosts perceived luxury. This aesthetic best serves brands such as clean beauty ones, vegan skincare products, and those with Ayurveda-inspired lines.
b. Sustainability That Speaks
With a market that is shifting to sustainable packaging india, the application of environmentally friendly FMCG packaging is a noticeable need to be responsible to the environment.
c. Global Compliance Ready
Any inserts are in accordance with international standards of cosmetic packaging, i.e. make them FSSAI and REACH safe, food-grade where necessary, and 100 percent recyclable.
d. Cost-Effective Luxury
With automation and scale, the packaging made in the form of Molded Fibre is becoming cost competitive to plastic and is much more valuable as a brand.
The cosmetic inserts are manufactured by Fibmold using its high accuracy, high repeatability pulp-moulding and thermoforming technologies.
The Process:
Refinement of Agro-waste: Bagasse and bamboo are refined and processed into homogeneous fibres through a pulping process.
The mixture of sustainable material and precision manufacturing is what makes all of them as flawless as the product they carry.
A good product is pleasing; a great product lasts - and packaging has a huge contribution to that recollection.
The cosmetic inserts provided by Fibmold are:
Tactile Luxury: Soft-touch fibre textures form a feeling of touch that could not be experienced with plastic.
Visual Authenticity: Earth-tone finishes are in line with clean-beauty branding and natural formulations.
Custom Branding: Embossed logos, product names or brand monograms take presentation to a higher level.
Plastic Elimination: Every insert is a replacement of foam, PVC or plastic trays - saving thousands of kilos of plastic waste annually on big brands.
Fibmold transforms sustainability into unboxing content in a digital world.
One of the Mumbai-based luxury skincare firms contacted Fibmold to reform the packaging of their serum and face-cream products.
The mission: provide a high-quality (plastic-free) unboxing experience, which would align with the brand story focused on environmental consciousness.
Fibmold's Approach:
Impact:
The result? A kind of luxury style that not only matched beauty to sustainability, but in a graceful manner.
The world beauty market is going to change towards glamour to green.
The fibre-based cosmetic inserts by Fibmold are the evidence that sustainability and refined are not contradictory - in a single beautiful design.
Fibmold is a technology-design-environment conscious luxury packaging made of agro-waste, which will make India a world leader in eco-friendly FMCG packaging.
Unbox your products in the unboxing they rightfully deserve - classy, eco-friendly, and planet-friendly. Take a look at our Molded Fiber Tray, Zero Waste Trays, and Earth-Friendly Trays at www.fibmold.com.Follow us on LinkedIn to get new design inspirations and success stories.
